Social Media Marketing for Successful Realtors
The world of real estate marketing is growing and constantly changing. Think of your marketing landscape as a big pie. Twenty years ago, your marketing pie was cut into maybe four big pieces. Yellow pages, door hangers, references and perhaps a website? Today, the marketing pie is cut into countless pieces and if you don't have a website yet, you're behind the game. But today, a website could be less important than a social media presence. All the big changes are a great opportunity. As a successful real estate agent, you have the opportunity to take advantage of all that social media marketing can offer you to stay ahead of the competition!
Let's take a look at some quick facts:
1. Facebook - 1.1 billion users
- Every successful real estate agent must have a personal Facebook profile and a Facebook corporate page.
- Use Facebook to promote your ads, build your network and find new customers.
- A Facebook page will help your search engine search results
2. Twitter - 500 million users - 340 million daily tweets - 1.6 billion search queries per day
- Promote your properties to a wider audience and expand your network
- Add hashtags to your tweets and create a meme for search queries
- Take the time to note what your community tweets and re-tweets about
3. Google - 343 million active users
- Use the power of Google SEO to maximize your benefits
- Great functionality: circles, video conferencing, more visibility
- Take the time to notice and engage your network, share your passions and your professional promotions.
4. LinkedIn - 225 million business users
- Showcase your skills and expertise
- Join groups, become an expert
- Developing relationships
5. Foursquare - 33 million users -1.3 million registered businesses
- Register your office
- Offers promotions for walking in traffic
- Create valuable comments and comments for your city
These figures cannot be ignored and they are constantly growing. More and more people are becoming active online and social media is playing an important role in how people interact with each other and get their information. As a successful real estate agent, you need to be active in social media, be recognized as much as possible, and take full advantage of the many ways people can now see you and communicate with you.
Let's take a look at some quick facts:
1. Facebook - 1.1 billion users
- Every successful real estate agent must have a personal Facebook profile and a Facebook corporate page.
- Use Facebook to promote your ads, build your network and find new customers.
- A Facebook page will help your search engine search results
2. Twitter - 500 million users - 340 million daily tweets - 1.6 billion search queries per day
- Promote your properties to a wider audience and expand your network
- Add hashtags to your tweets and create a meme for search queries
- Take the time to note what your community tweets and re-tweets about
3. Google - 343 million active users
- Use the power of Google SEO to maximize your benefits
- Great functionality: circles, video conferencing, more visibility
- Take the time to notice and engage your network, share your passions and your professional promotions.
4. LinkedIn - 225 million business users
- Showcase your skills and expertise
- Join groups, become an expert
- Developing relationships
5. Foursquare - 33 million users -1.3 million registered businesses
- Register your office
- Offers promotions for walking in traffic
- Create valuable comments and comments for your city
These figures cannot be ignored and they are constantly growing. More and more people are becoming active online and social media is playing an important role in how people interact with each other and get their information. As a successful real estate agent, you need to be active in social media, be recognized as much as possible, and take full advantage of the many ways people can now see you and communicate with you.
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